Technology Blogging - How-To Guides, Digital Marketing, Tips and Tricks.

Friday, December 28, 2012

Most of us know how social media helps in connecting and communicating with audience. But in addition to that, social networking sites are also a powerful way of driving traffic to your site. Here are some of the ways that can help in boosting your social media results and bringing more visitors to your blog or site:
How To Boost Your Site Traffic Through Social Media

Sharing Blog on a Social Media Site

One of the best ways to drive traffic to your site through social media networking is through a blog. A blog is very much like a regular article, but it is written from an author’s perspective and it usually welcomes comments from audience. In order to gain traffic, add new posts to your blog frequently and link them on social media networking sites.

Updating Status Frequently

In order to attractive visitors, it is important to update your status frequently on social networking sites. Try to update your status everyday. Inform your visitors about any new sales, products and other information about your business in these updates.

Build Backlinks

Backlinking to each other’s profiles is a very common form of complementary advertising. For example, a company that provides medical services may backlink to a company’s site which deals in medial supplies. The medical supply may return the favor by providing backlink to the medical services’ site on their site. Such kinds of agreements are generally pre-arranged.

Holding Advertising Campaigns

Holding frequent advertising campaigns can help in attracting more web traffic. For example, you can offer audience a chance to win free product or significant discounts once your Facebook page receives a certain number of ‘likes’. Hold the draw as promised, and choose the name of the winner from people who have ‘liked’ your page.

Promoting Other Businesses

Social media networking is a fantastic way to promote other businesses. It is also helpful in starting threads in which other businesses can post links and updates to promote your business. As a result, participants of the thread gain exposure to other businesses that their desired services and products.

Posting Photos

Photos are a great way to increase interest of consumers in products. Therefore, it is important to post photos on your social media network frequently. Do not forget to add photos whenever you add a new product to your catalogue, whenever you post a blog about a particular product and whenever a particular product goes on sale.

Welcoming Consumer Opinions

Consumers like when their opinion matters to you. So, asking for their opinion on a social media network may work wonderfully. Whenever you add a new product to your catalogue, you can post its photo along with a brief description, and ask audience about their opinion on it.

Article Marketing

Consumers want well-written, informative and short articles to gain information about what they are looking for. Write a good quality article, place it on a content marketing site or your company’s site, and link it via your social media network.

These are some of the most effective and affordable ways of driving traffic to your site through social media networking. Your business is sure to thrive if you make most out of the available resources, increase your web presence and drive online traffic to your site.